Project Type: SEO re-design
This was a 'technology' upgrade. The new WordPress/Genesis site replaced the SiteGrinder CMS website that served us very well for several years. A WordPress multi-site approach will help us target multiple geographic regions in our search engine marketing, with a single WordPress dashboard to administer the sub-domain sites and two blogs. It's a slick and sexy solution to a very challenging Google 'local search' issue.